Kylie Cosmetics, founded by Kylie Jenner, offers a wide range of beauty products aimed at helping fans recreate her iconic makeup looks. The brand is particularly known for its signature lip kits, which combine a liquid lipstick with a lip liner, available in an array of shades. Kylie Cosmetics focuses on using clean, vegan, and cruelty-free ingredients across its entire collection, which includes makeup essentials like highlighters, blushes, bronzers, and eyeliners. The brand is designed to empower users to feel confident and beautiful through high-quality, long-lasting products.